Vice President, Content and Social Strategy
As MMGY’s VP for Content and Social Strategy, Robert Patterson isn’t content to simply remain in the executive suite. Selected to join the Google Glass Explorer Program, Patterson went on to launch the first tourism campaign that uses Google Glass, explaining that “I am excited about the future of wearable technologies and its impact on the travel industry. There is substantial freedom afforded by being hands free and having information pushed to you versus seeking it out. I believe that it will make people more productive and connected with each other on a personal level.”
Patterson joined MMG (later MMGY) in 2008 as a Web Analytics Manager and he’s now the agency lead on client content and social media strategies. Prior to MMG, Patterson worked for Bookit.com in various capacities. He is a graduate of Utica College of Syracuse University and holds a BA in Public Relations and Journalism.